FOR IMMEDIATE RELEASE
Planning well underway for International Barefoot Running Day, May 5, 2013
Atlanta, Georgia (23 March 2013) – The Barefoot Runners Society (BRS) has announced its 3rd International Barefoot Running DayTM (IBRDTM) to take place on May 5, 2013, all around the world. IBRD takes place on the first Sunday in May each year. The event is a grassroots, inclusive effort meant to promote barefoot running as a healthy and viable way to run. The organizers seek also to create a fun event where anyone can enjoy running barefoot with thousands of people worldwide on the same day.
The BRS is providing the central platform for this event and encouraging its chapters and members to set up local events. Local organizers are, however, responsible for setting up the local meetups, which may also occur at scheduled races. The recommended distances are fun runs of 1 km, 1 mile, or 5km. Currently, the BRS anticipates at least the same turnout as last year if not better, of over 40 events and 350 members. Local events are listed at http://thebarefootrunners.org/pages/IBRD, and instructions for coordinating a local meeting may be found there, too. Those who are not local to an official IBRD event are encouraged to run on their own or with their friends and families as well.
Anyone may participate, and the BRS is extending a special invitation to those wanting to try barefoot running for the first time. Tamara Gerken, President of the BRS, says about the event, “The BRS is excited to continue presenting the world with International Barefoot Running Day. We welcome anyone who’s curious about barefoot running to join us for this free, world-uniting event.” The BRS equally welcomes those running in “minimalist” running shoes. The BRS has just concluded a T-Shirt contest, and is selling event T-Shirts via its website’s store.
The Barefoot Runners Society is an organization with over 5,000 registered members and 80 plus chapter clubs located around the globe. The BRS has an Internet site and forum dedicated to promoting barefoot and minimalist-shoe running and providing resources and support for such runners. Its mission includes educating the public about the health benefits of barefoot and minimalist running and dispelling myths in the process. The idea for International Barefoot Running Day was spawned in the BRS forums in December 2010.
Tamara Gerken, President